TOURISM and hospitality industry players in Penang have been called to embrace technology to enhance visitor experience.
Chief Minister Chow Kon Yeow said technologies such as virtual tours allow travellers to explore Penang’s offerings before even setting foot on its shores.
He also stressed that sustainability could not be an afterthought.
“It must be included in every facet of our industry.
“Eco-friendly practices, responsible tourism, and conservation efforts are not just buzzwords but essential components of our roadmap ahead.
“Simultaneously, we must also focus on nurturing talent, as well as providing training and educational opportunities to ensure that our workforce remains globally competitive,” he said in his speech during the Malaysian Association of Hotels (MAH) Penang Chapter Biennial Dinner 2023 at St Giles The Wembley Hotel this evening.
Chow also lauded the collective effort of individuals and organisations within the tourism and hospitality industry that has transformed Penang into a world-renowned destination.
“I extend my heartfelt gratitude to each of you for your dedication and passion.
“You have contributed towards making our state a travel, culture and experience hub.
“MAH Penang Chapter, in particular, deserves special compliments for its tireless effort in promoting excellence within this industry,” he said.
Chow reassured the stakeholders that the Penang government would continue to support the tourism and hospitality industry.
“We are actively engaging with local and international partners to attract investments that will fuel our growth.
“True to what we have pledged to do, the state government will work on attracting new hotels and expanding the number of direct flights to Penang.
“There will be an intense promotion of high economic value programmes such as exhibitions, performing arts and MICE activities.
“These forthcoming initiatives will not only fortify our economy but also usher in employment prospects. It will also, of course, boost the demand for hotel accommodation,” Chow said.
Penang Tourism and Creative Economy Committee chairman Wong Hon Wai said the services industry is one of Penang’s twin engine of growth.
“Your resilience and adaptability have played a big part in the state’s strong recovery. Now, we will continue to look ahead,” he said.
Wong also urged the industry to train more hospitality personnel.
“The meticulous hotel service makes the essence of a great travel experience and it will help Penang remain competitive in the global travel market,” he added.
Former state Tourism and Creative Economy Committee chairman Yeoh Soon Hin thanked the industry players for their strong support during his tenure.
MAH president Datin Christina Toh was happy to be back in Penang, her hometown, and commended the state’s vibrant tourism and hospitality industry.
Organising chairman Suffian Phoong thanked the members, guests and sponsors for making the celebration a success.
“Our shared passion has brought us together,” he said.
MAH Penang Chapter chairman Tony Goh congratulated Chow for leading Penang as the Chief Minister for the second term. He also congratulated Wong for his appointment as the state Tourism and Creative Economy Committee chairman.
“Our Chief Minister’s leadership and guidance have brought about positive changes and have been a source of inspiration for all of us.”
Goh then extended his thanks to Yeoh for his hard work and dedication in elevating Penang to new heights.
Commending MAH Penang Chapter, Goh said its members have shown remarkable resilience, adaptability, and determination to overcome the impact of Covid-19, the economic downturn, and the immense challenges over the years.
“The recovery of our industry has been a collective effort.
“We have worked hand in hand with government agencies, tourism boards and industry partners to restore travellers’ confidence and promote Penang as a safe and preferred destination,” he said.
Also present were the honorary consul of Brazil in Penang Datuk Annie Chin, MAH vice-president Datuk Khoo Boo Lim and other dignitaries.
Story by Christopher Tan
Pix by Noor Siti Nabilah Noorazis
Video by Vekenesvaran Magandran